The importance of having RSS feeds for your website is increasing with time. People receive updates with RSS readers that populate from sites they subscribe to. These feeds can also be used to promote your site’s content through social media.
RSS feeds are XML files, so you need to use a specific format in order for files to be identified as RSS feeds. Creating a feed isn’t all that difficult but it can be time-consuming,
Let’s look at one example of how you can make RSS feeds part of your website.
Before you get started, you need to identify and specify the content and information for the tags. You will need a text editor do to this. Here is one example of how an RSS feed is added to a website by entering the correct information into the HTML field of your site:
<?xml version=”1.0” encoding=”utf-8”?>
This is just an example. This particular code may not work with all web design software.
As you can see above, you have the first two lines identify the XML and RSS versions. The last line is what is called the “channel tag.” That is where you need to put the information for your channel or website.
RSS feeds are beneficial to both you and the parties interested in the content you provide on your website. You can send information such as:
- Special offers and incentives
- Newsworthy items
- Posts on forums and any activities
- Articles you have published
- Posts on blogs
- Other activities, such as when you update information on your website
RSS feeds are a great way to keep you in tune with your prospects or customers. It also helps keep them up to date on the current information available on your website.
Some design software programs may not be compatible with some of the RSS codes and such. Make sure you do proper research on the particulars before you actually decide to add and RSS feed to your site.
There are some feed management services available online that you may want to use. Always do your research so you can find out the best and easiest way to get RSS feeds added to your site. Once it’s done, you will have the upper hand on those website owners who haven’t bothered to add it yet.
Although the addition of RSS feeds to your website isn’t really as difficult as it seems, it’s a good idea to get help if you are unsure of how to do it. Alternatively, you can research the tools available online that can help you get your feeds up and running so you can be on top of things and stay connected to your prospects and customers.
Once it’s all said and done, you will be glad you took the time to research thoroughly, get help as you needed it and make sure your viewers are getting the information they expected to get.